Close
We transformed the venue into a living art object inspired by street culture and underground aesthetics.
Music, light, visuals, and spatial design were built to maintain constant tension and movement, so that energy could be felt in every corner of the location.
The main stage was active throughout the entire night. A large-scale award ceremony honored the best representatives of the industry, followed by two powerful headline performances — Valery Meladze and Big Baby Tape delivered explosive live shows that completely took over the audience and turned the afterparty into a full concert-level experience.
.jpg)
In a separate, more remote area of the venue, an additional hall was launched as a dedicated techno stage. This underground space was designed for true techno enthusiasts — a place where guests could fully immerse themselves in sound and rhythm away from the main crowd.
The outdoor terrace became a large chill zone featuring premium hookah lounges and a curated street food area. Instead of standard canapé catering, guests enjoyed chef’s table concepts, creating a more relaxed and social atmosphere to balance the intensity of the dance floors.
MAC Afterparty 2025 set a new benchmark for large-scale conference afterparties in the region, combining prestige, underground culture, and pure nightlife energy into one unforgettable night.
Let’s build it together — from concept to execution.
Produced in collaboration with BIPS event agency.
